About Us
Towards Net Zero
Most businesses are working hard on being more sustainable. They are focussing on obvious areas in their supply chain and operations such as reducing emissions from energy use and transportation. Depending on the sector that they operate in they may also be looking at eradicating single use plastics, post consumer recycling and many other areas.
Is Something Missing in your Plans?
But in our experience many businesses are paying little or no thought to the part that their ad spend can play in their organisation's net zero journey. Put simply, one of their biggest areas of spend could be spent in a sustainable way, whilst also being a force for good.
We call this Responsible Media.
This is where The Payback Project can help.
We offer a range of services, including consultancy, workshops, and guidance on two key areas: developing actionable carbon reduction plans for businesses, and ensuring media and marketing practices are responsible and sustainable